What is a franchise? What is franchising all about? I have learned about franchising when I was in College in one of my business management subject. Franchising a business is better than creating a new business though it is quite expensive because you don’t need to advertise anymore or market your business because they already have their market share. Franchising business works best for businesses that has a good track record of profitability and that can easily be duplicated. Franchise opportunities lurks anywhere and everywhere, there are expensive and less expensive franchise businesses and it depends on the business person to choose on where they will invest their money.